The challenge
Fishbowl makes inventory and manufacturing software, and its brand had to work the same way in the US and in Asia-Pacific.
The idea
One identity system, applied everywhere: marketing, product, website, sales collateral and events.
No. 08
Fishbowl Inventory
One rebrand, US to APAC.
Role
Senior creative designer
Years
2022–24
Client
Fishbowl
Disciplines
Brand, Web, Campaigns, Print
What I made
- Brand identity standards
- Website design for fishbowlinventory.com
- Digital marketing and social creative
- Webinar and event branding
- Sales collateral
- Led a team of four
The work
Credits
Senior creative designer: Billy Aberle
Client: Fishbowl
Next
09 Everdene →